Table of contents:
- Modern Russian TV in comparison with Soviet television: who and what is broadcasting to us?
- TELEVISION AND THEIR CONTENT IN THE USSR
- TELEVISION AS A MASS CONTROL TOOL
- With the help of television, it has become easy to control a person
- TELEVISION - A WAY TO DEGRADATION?
- THE AFTERWORD
- Why did it happen?
Video: Television is a global weapon in government hands
2024 Author: Seth Attwood | [email protected]. Last modified: 2023-12-16 15:55
Television is a powerful tool for influencing people. With its help, you can lead to the heights of creativity or overthrow to the level of an intelligent animal. Therefore, we need to be extremely careful with television …
Modern Russian TV in comparison with Soviet television: who and what is broadcasting to us?
World Television Day is celebrated on November 21 by the decision of the UN General Assembly in 1998. The date chosen marked the day of the first World Television Forum in 1996. The purpose of the holiday is the exchange of programs about peace and security between countries, the expansion of cultural exchange.
Today, there are several major television companies operating in the world, such as NBC, BBC, ABC, RAI, etc. The first television center in Russia appeared in 1937 on Shabolovka. Already in 1939, he carried out regular broadcasting. Although the Patriotic War slowed down television broadcasting in the USSR, it did not prevent its further development. As a result, on December 15, 1945, the television center was the first in Europe to start broadcasting regularly twice a week.
The event has not yet been officially recorded in the list of memorable dates of the Russian Federation. It is not a national holiday. At the same time, on the first Sunday of March, International Children's Television and Radio Broadcasting Day is celebrated, and the professional holiday, Television Day in Russia (Radio Day) is celebrated on May 7.
First of all, World Television Day is intended to convey to the world community the meaning of deep philosophy and the importance of TV in human life, in the development of society as a whole. Is this so, we will consider in this article.
Today, the role of television in our life is not as great as, say, in Soviet times, and all thanks to the rapid development of the Internet and its coverage of all spheres of our life. But the invention of the 20th century - television - should not be disregarded.
If such media as the print word or radio fade into the background, then television continues to occupy a tight leading position as the main source of mass information. Indeed, it is difficult to imagine a person or family doing without a blue screen.
But modern television is transforming, developing in the information and entertainment direction. And if at the dawn of its inception television programs carried mainly a cultural and cognitive load, nowadays television increasingly destroys moral and psychological foundations, destroys ideals and carries kilotons of cynicism and dirt.
And although many will say that this is the reality of our life, and the TV is just a mirror in which our reflections are visible. It is impossible not to agree. There is some truth in this, but another thing is also true - television increases cynicism and dirt, broadcasting them to life.
With the help of this means of communication, the process of influencing the formation of public opinion and, no less important, the upbringing of children and adolescents is actively carried out. This means that the programs, like the presenters themselves, must be professional, but recently, unlike the Soviet period, certain kinds of "bloopers" have been allowed on TV, which negatively affects the image of modern TV.
Therefore, one of the goals of creating the holiday was the need to remind the employees of the leading TV companies that they are responsible for the information that is broadcast from the screens. And also an appeal to pay more attention to the promotion of universal human values, expanding cultural exchange, fostering tolerance for different points of view.
This is how Vladimir Vladimirovich Putin spoke about it in an interview with ITAR-TASS.
In this connection, the experience of the past should be used. What programs were shown in the USSR and what now, we remind our readers.
TELEVISION AND THEIR CONTENT IN THE USSR
The Soviet Union remains in the hearts of millions of Russian citizens a pleasant and slightly sad memory of a stable life and confidence in the future. This was largely due to the remarkable television broadcasts of the 1970-80s. As the famous bard sang in his time, TV was for Soviet citizens a kind of bright window into the world, a necessary cultural component of the whole way of life.
The TV program was scrupulously studied by all family members, and one of them usually circled the time of the show of their favorite TV show. Sometimes there were several colored circles on the newspaper page.
The entertainment television programs of the Soviet Union were distinguished by a high level of quality of humor and satire, they never allowed vulgarities and served as sources of long conversations in workplaces and in the smoking rooms of enterprises.
Among them, I recall, of course, the famous and still quoted "Around the laugh" - the program that gave birth to many writers and actors, "Zucchini 13 chairs" and replaced each other on the air - KVN, "Come on, girls! " and a number of others.
In the 70-80s, popular science programs were watched in the USSR with special reverent attention, because science was held in high esteem, and the country was rightfully considered the most reading country in the world. Now it is even difficult to imagine that the programs “Travelers' Club”, “In the world of animals” and “Obvious-incredible” gathered the whole family at the TV screens, listening to everything that charismatic favorite presenters say.
Music programs were favorite items in the television program lineup. Every Sunday everyone was waiting for "Morning Mail" to touch the world of foreign and domestic popular music. One cannot but mention the Song of the Year contests, less grandiose analogs of which fill the modern TV air with much less effect, and the famous symbol of each New Year - the Blue Light.
But the most beloved, truly heartfelt and kind programs were children's programs: "Alarm clock", "Visiting a fairy tale", "ABVGDeyka", as well as "Good night, kids" that has not lost its relevance so far, does not age, as well as showing of cartoons.
Yes, many of us remember what Soviet television was like: almost the whole country gathered at the screens at certain hours, because there was always something to see. High-quality programs, competent presenters and interesting films.
Remember those kind and sincere Soviet cartoons that children sincerely adored and were ready to watch an infinite number of times. Real intellectual shows (then the word show was not something that did not have such a negative connotation, and some of us did not even know), like “What? Where? When?". Sparkling Soviet comedies like "The Diamond Arm" and real war dramas like the serial film "Seventeen Moments of Spring".
In the popular culture and mass media of that time, if not masterpieces, but strong works with soulful, creative content, with heroes close to people, striving to make the world a little better, were demonstrated.
In Soviet art, this problem was largely successfully solved. At least then they tried to elevate the mass viewer, putting seemingly unattainable ideals in front of him, awaken lofty thoughts in him and generate a spark, but now they are pushing him down, indulging in the base in him, extinguishing idealistic impulses with vulgarity and causing indifference with cynicism.
WHAT CULTURE CARRY TO THE MASSES BY MODERN TV
While real Russia is fighting international terrorism in Syria and the Caucasus, reviving the army, restoring industry and agriculture, challenging the Western project of globalization, triggering tectonic shifts in international politics, Russian federal television is stuck in the 90s, continuing to live in an ugly parallel universe …
While the news broadcasts were brought into line with the interests of the people, the rest of the television broadcast, with the exception of a few projects, resembles a cross between a cabinet of curiosities, a brothel and a booth.
Possessing huge resources and remaining the most powerful media, it drags the population of the country into the trash heap, where solid thieves, maniacs, mediocre jesters and moral monsters live. And it destroys the mass consciousness of Russians no less strongly than the anti-Russian propaganda of the West.
Question large-scale transformation of Russian television, its recovery, is one of the most important for national security and has long been overripe.
Thanks to the Internet, you can find out what the people of our country think about some programs on TV. Let's present a kind of complex opinion of the country's TV viewers by reviewing a number of channels and programs.
When you accidentally get on first channel TV, for transfer "Let's get married", then many begin to convulsively switch channels: the verbal creations of Guzeeva and Syabitova often go beyond any limits of decency, since in a rare broadcast, these two outstanding cultural figures do not spew at a multimillion audience streams of dirt and rudeness, worthy of the very shabby bazaar.
Keeps up with senior colleagues and Andrei Malakhov on the same FIRST channel. He selects the heroes of his programs so diligently that it becomes clear that a fight is inevitable here. Well, if the participants themselves turn out to be restrained to the limit, Andryusha will be able to kindle them and provoke at first a sharp skirmish, and then a fight.
The hosts of various "round tables" and clubs such as V. Solovyova or R. Babayana … Swars, arranged by them with surprising regularity by bringing irreconcilable opponents at the barrier and popularly known as "Good night, boys," evoke wild thoughts.
Do not lag behind the first and other channels. For example, on REN-TV many are trying to figure out how many hours of airtime a day can fill Prokopenko … Only on Saturday afternoon it continuously broadcasts for 6 hours, the poor do not rest on weekdays. Hard work is a good thing. The first programs were quite interesting, but there are no miracles in television journalism: from some time on the viewer flooded streams of profanation.
For example, in the "Military Secret", it is clear that the eye of a competent consultant did not touch them, and the comments are given by the same "experts in everything", which means that in nothing - both in the field of scientific and technical, and in operational tactical, and in basic sciences. There are too many factual and technical errors in them.
There is much more to be said about obscenities different "Comedy Club", "Houses" under different numbers, etc. But they are all similar to one another. If we talk about the other several dozen channels, then their series are similar, like two peas in a pod. You turn it on and you can predict unmistakably: now it will shoot, now it will stick a knife, and now it will rape. But, at least in the face, it will give for sure. There will be a lot of blood - there is still enough tomato juice on TV.
But even against this background, the transfer Guzeeva of June 8 surpassed all ethical norms established on post-Soviet television. In one dialogue, she managed to shamelessly push her daughter and mother against each other, humiliate the "suitors", destroy an elderly woman, calling her stupid, useless, failed and other curses worthy drunken seed trader in the bazaar and not a folk artist, by definition, called upon to bring culture to the masses.
Moreover, she has long forgotten how to restrain herself, she does not consider it necessary for the restaurateur's wife. Even if the participants of the program insulted by her are not without flaws, who selected them for transmission? And in the end - they are "people from the street", and the licentious Guzeeva is trying to represent a professional, an example of compliance with ethics!
And the victims of the boorish terror of Guzeeva and others like her are even more surprising. Why do they go to such programs, open their bedclothes in front of the whole country and humiliate themselves in front of telekams? Where is their dignity and honor? Or "people grab everything"?
Or maybe the point is in the program itself, which is conceived in such a way as to attract the masses to televisions, without caring in any way about the culture of speech and behavior? Why is this happening?
And here is a very recent example of public permissiveness. LDPR leader Vladimir Zhirinovsky on November 27, 2016, during the TV show "Sunday Evening with Vladimir Solovyov", told a joke about US President Barack Obama and German Chancellor Angela Merkel. At the end Zhirinovsky laughed loudly and hysterically. On the Web, some have called the laughter wild and devilish. Many, of course, were outraged by this behavior, since these are the leading politicians who should "sow what is reasonable, kind, eternal," and instead - a bawdy anecdote on the air.
No, in fairness and with satisfaction, it should be admitted that there are islands of sanity and even artistic taste on Russian television - educational and educational projects on the channel "Culture", some transmissions Channel Five and "TVC", Soviet films on the channel "Star" and almost the entire TV broadcast of the channel "OTR".
Public television and at all pleasantly surprised by the fact that it is qualitatively different from most of Russian television, and proves that the country and television can live the same life, and television can not only entertain, but be meaningful and represent the real interests of the people. However, these examples don't change total madness, which reigns in Russian television and is growing every year.
Meanwhile, the same is happening on the Internet, and the illusion of a rich choice of content is reduced in practice to 4-5 siteswhich are usually visited by the user, and which are clogged with the same garbage. Often, those who have given up the "zombie box" watch serials and TV programs on Internet resources.
Thus, television continues to dictate fashion to millions of people and shape public opinion. The elimination of the state from its regulation or, at least, participation in the formation of the content of the TV air leads to permissiveness TV producers, focusing on the basest in man, and, ultimately, to the total moral degradation of the people.
Where did the professionalism and responsibility, with which earlier, especially on state channels, the broadcast were prepared? Now it’s not like not meeting them, not even waiting for elementary moral standards. What is modern television today? And why is television a tool for managing the masses?
TELEVISION AS A MASS CONTROL TOOL
At the moment, there are dozens of TV companies in each of the post-Soviet countries. Some of them are regional in nature, some broadcast throughout the country. The total number of channels in ordinary TVs can easily reach hundreds.
It would seem that under the current conditions television should satisfy any delights of its viewers, meet any interests and be ready to tell us absolutely everything, but no. On most channels, you will usually see the same garbage streamed endlessly for almost twenty-four hours.
What, then, do these numerous TV companies fill the air with?
The realities of modern television Is a distorted and exaggerated reflection of the American TV model many times over, with its disgusting content. What do you see when you turn on your TV screens? Reality shows that describe in detail the dirty details from the lives of their participants, talk shows that then after the fact try to relive these dirty details, stupid TV shows that are usually full of violence, murder, robbery and other unattractive things. This is what they offer their viewers - sheer filth and immorality.
And, surprisingly, people continue to look at it with pleasure. Many are ready to spend most of the day in front of blue screens, tasting and savoring it all. But there are not so many such people, no matter how it may seem. For the rest, television is just a way to escape from the painful workdays, and they simply have to watch it, because there is no alternative.
Try to name at least one TV channel in the broadcast of which you do not see any of the above. We doubt that you will succeed, because it is this content that is considered the most "interesting", which means profitable … The more naked girls, blood and curses, the larger the audience.
It is difficult to understand this process, its reasons. Either modern people are so spoiled and spoiled that only such content can impress them, or they at one time did not receive this on Soviet television and are now trying to quench this incomprehensible thirst.
In any case, nothing good has been seen on the TV screen lately. Before us, in this case, the question immediately arises: is it worth watching it at allsince it is a mass management tool? Here are some of the TV control methods.
With the help of television, it has become easy to control a person
- Television controls where a person looks: he looks where the TV camera is directed.
- It controls what a person sees. He sees on the screen only what the director or presenter wants to show. With the help of editing and computer effects, the picture can be changed the way the channel owners need it. For example, snatching a very old person or an unsuccessful slogan from the mass of demonstrators, and even editing the picture with computer methods, they caricature the opposition's speeches. Choosing the "right moment" to disperse the youth protesting against the policy of the "golden billion", the antiglobalists' performances are presented as outrages of hooligans. A lot of such techniques have been developed.
- It teaches the brain to consume ready-made images and weaned it off mental labor: Television creates ready-made images that are loaded directly into the mind without any thought. People receive information that is often disinformation, a means of manipulation, violence against consciousness. An excess of information reduces the emotional background of life. People do not rejoice and do not have fun, do not sing and do not communicate. They just watch and listen as others do it. Reactions to moving pictures on the screen, such as football, are purely reflexive, like a cat to a small moving object.
Therefore there is urgency changes in state policy in culture and art. However, to a large extent, deprivation (in psychology - an internal vacuum, primarily emotional, when a person wants, but chronically cannot satisfy his most pressing needs - for love, care, human support, feeling like a part of a single whole) of Russian society is supported and deepened by efforts "Great" television production.
The audiences of theaters and philharmonic societies, even cinemas, cannot be compared to television audiences, and accordingly, they cannot resist the flow of gibberish and entertainment from the "box", even if masterpieces with the affirmation of the high ideals of goodness and creation begin to appear in films and on the stage.
You can create the most correct state programs in culture and education, organize years of literature, history, cinema, culture, restore museums and monuments, make the school curriculum more meaningful, return patriotic education and work with youth (all this is important and necessary), but the continuing bacchanalia on television, coupled with the permissiveness of the Internet, is largely negate these efforts.
How can you explain to a student something about high love and duty to loved ones and loved ones, when every day he sees on the air examples of a feverish search for a beneficial partner and replacing him with a new one, if he only has a bigger wallet or triceps?
Probably, a talented teacher or parents with a trusting relationship are able to resist the fashion for debauchery imposed through television production, but not always. You can show the best examples of art in museums as much as you like, but if there is a stream of mediocre songs and fakes from the TV, then the latter is most likely to win in the mind of a person.
Combined with a rise in patriotic sentiment and a growing awareness of historical significance Russian world, pride in Russia's activities in the international arena is a request to change the cultural and information policy of the state, primarily on television, and looks like a challenge for state power.
TELEVISION - A WAY TO DEGRADATION?
Is it worth it, in this case, to spend your personal time to contemplate all this disgrace? Many people think not. And we recommend you, readers, to refuse it. What positive emotions can you get by watching how someone is dismembered on the TV screen, how someone is beaten and someone is robbed, how some idiots sort out their relations in front of the whole country?
Absolutely none, so why give it any time? You won't learn anything, and you will not be able to teach your children anything if you spend several hours in a chair every day, staring at the blue screen. There is no benefit from all this, and you will not be able to rest either. This total imposition of "interesting" programs must be erased from your life.
There are much more fun things to dothat you can do after business hours. Books, your hobbies and old Soviet, time-tested films should become alternatives to modern television in the post-Soviet space. In any case, you can always make up for the lack of cinematography on the Internet by choosing exactly what you want to see, and not what the TV program tells you.
Should I give up television?
Probably not worth it at all. But regularly spending time in front of the blue screen, you become like the sheep of their flock, which is led wherever they want. The human brain, if not receiving regularly new information, begins to become stupid, because it is impossible to stand in one place in evolution - you are always either moving forwardor back.
Television, on the other hand, actively helps us all in the latter, it's like degradation springboardwhich we all actively strive for. Do not be a man in the street, give up such a pastime that corrodes your consciousness. There are many alternatives, so use any, because anything will be better than modern television in the post-Soviet space.
THE AFTERWORD
It is customary to scold modern television for the vulgarity and negativity that flows from it. However, there is such an opinion: demand creates supply, and television reflects the mood of people. We are shown what we "bite" at, what we want to watch …
But it's not quite true … At the Faculty of Psychology MSU together with the Faculty of Journalism, a large-scale study was carried out, during which it was found out that the situation is accurate to vice versa.
Scientists have compared the image of the author in the viewer and the image of the viewer in the author and their informational preferences. That is, what programs do the youth want to watch, according to the author, and what - in fact. And on the other hand, what, in the opinion of young people, does the author think about what young people themselves want to watch.
And they discovered a curious fact. It turned out that author and spectators talk about each other in perfect different categories. The viewers perceive the author, first of all, as a respected and competent person, whom they can trust, whom they can look up to.
For television workers, the image of the viewer begins with the category of "friend or foe" social distance. That is, first of all, journalists dissociate themselves from the viewer: colleagues at work and those on the other side of the screen are their own, and the audience is strangers. They are different, they are people of a different caste, they are lower than us, they are immoral and are not interested in anything. They need emotional gum.
The attitude of the authors towards the audience is snobbish. And this is what allows today's creative media workers to work on the principle "People grabbing".
The people need primitive entertainment, sentimental serials, and people with a strong nervous system - rough passions and harsh humor "below the belt." This is the psychology of feudal serfdom. And such an attitude of the media owners - "viewers do not need anything that prompts them to new thoughts and ideas" - gives rise to the concept of media "Sleep of reason" … And the real tastes and needs of the audience are not taken into account.
Why did it happen?
Since the beginning of the eighties, erotic symbols have been used in advertising to sell everything and everyone - and this has become semantic shift: the boundary between the public and the intimate was violated. Television stopped drawing meanings from the surrounding world and began to "reveal" a person's private space: conversations in the bedroom, communication in slang, that is, what in everyday life exists between people on a personal level of communication in a closed room.
The intimate side of the human soul becomes open to everyone. And once launched, this trend cannot but gain momentum. Unfortunately, it is developing and expanding. But the border of public and intimate space is the border of the integrity of the individual. When the old symbols and incentives have already been worked out, there is a search for new ones. And where to look for something that has not yet been? Only to delve deeper into the intimate spheres of human existence. What we see.
The mass media take the position of a father in relation to a person. It is a powerful social tool for adapting people to a changing world. It is understood that it is made by professional people. He shows models how to live in difficult conditions. And research by psychologists confirms that people really learn that lifestyle, style of thinking, style of expression of will, feelings and feelings that the media offers.
That's why, Who are we for TV - relatives or strangers? That's the question…
And in conclusion, a few simple tips for the viewer:
1. Never watch TV programs randomly, choose in advance the program you want to watch.
2. Regularly look away from the screen so that it does not completely take over your vision.
3. Do not make the sound louder than necessary, so that the TV does not deafen you even at the hearing level.
4. During commercials, turn off the sound and do not look at the screen.
5. If you are used to watching TV news programs or reading about news in a newspaper, try to view the information offered to you from different angles.
To our common grief, TV poison is appealing.
Television is that Trojan horse, which we ourselves drag into our home and allow our enemies, the enslavers to invisibly penetrate into our consciousness and suppress its resistance. The army is powerless against information weapons. The fifth column operates in every consciousness. Neither tanks nor aircraft can do anything here. The weapon of the last war is no longer suitable in the information war.
Watching and listening, in the end, gets boring, it becomes boring. A person starts switching channels, looking for something new, without knowing what. Living someone else's life in primitive TV shows is painful. But when your life is sadly monotonous or full of suffering, bright pictures attract like a drug. But, like any drug, it is required in more and more quantities. So days and years go by pointlessly.
A normal person needs action., creative work, labor. And television takes a person into a fictional illusory world, interferes with his full-blooded life in the real world, and stops his development. Reality is replaced by an illusion, a product of someone else's, often very poor imagination.
This voluntary emigration to the virtual world … It is good for those who died for real life. But development to divine perfection is possible only in the real world.
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